|Customer Service Information|
Customer Service Tips for Mail Order Businesses
But I'm sorry to disagree with you. As small, honest and legitimate businesses - we have a tendency to place our product quality above money. While this is the "right" way of building a strong, solid business; there are customers that will try to take advantage of you. You have to learn how to notice this possibility coming and "bow out gracefully" without losing the customer.
But because we are honest people who place our product ABOVE money we sometimes let people walk all over us. In fact - a mail order buddy of mine (who distributes shareware computer disks) is normally so happy when she gets an order that she gives the customer almost 10 times more than what they pay for. She is so excited about keeping a customer that she goes overboard to make them happy.
Unfortunately, a lot of people will take advantage of this situation. They think, "Hey, if I can get this much for hardly nothing, I'll see how much more they'll give me. Look at all the "freebies" I could get and all the money I could save." They'll lose respect for you. However, this line of thinking is only short term. Sure, as a customer, you might get some more free stuff with the next order, but pretty soon the business owner will realize what's going on. Then you'll lose that business contact forever! I can still recall the people who ripped me off before and I would NEVER do business with them again! This is a sad situation!
As a dealer, you can learn to give your customers what they pay for.
Another friend of mine was so stunned by landing an on-going, monthly publication that she promised the customer "the moon" without even having to do so. When she lived up to all her promises she ended up paying $215 out of her own pocket to publish each issue. Of course, she had to cancel her contract forever - which is "bad business."
In mail order we all have the ability to make ourselves look "richer" than we really are. We can work co-op deals with other people to barter and trade for things we don't have and could never pay for. Then, when orders are filled professionally, the customer suddenly thinks the mail order dealer has a lot of money to spread around and can afford to lose a few dollars on them.
If a customer does not send the correct amount for you to fill his or her order - simply write them a nice letter explaining that they did not enclose the proper amount. Send them an invoice showing the amount they still owe and bill them before filling the order.
If someone calls you up on the phone and talks a "good" sales pitch (with the intention of getting you to fill their order before they pay you)kindly explain that your company policy is to receive payment first since they are a new customer. No other explanation is necessary.
However, don't go overboard and get crazy. If a new customer forgets to enclose a stamp, go ahead and send them information. It's silly to waste another stamp yourself to tell them to send a stamp. And not filling the order is also crazy. If the customer cared enough to write in the first place, you at least owe them a response. Besides, it might bring a big order. Don't get hung-up over a stamp!
Some dealers refuse to take personal checks because they are afraid they will bounce. Again - this is not good customer service since it's a lot of trouble to buy a money order when most people have checking accounts. This line of thinking will cost you lots of lost orders. However, you can hold the check for clearance before you fill the order if the amount is over $25. Use common sense and you'll make it!
Copyright 2004 by DeAnna Spencer
What Every Manager Should Know About How to Win the Loyalty of Customers
Dr. Michael LeBoeuf, in his cassette album entitled, Win Customers and Keep Them for Life presents twelve principles that will transform the workplace into a customer-driven, highly motivational team. Dr. LeBoeuf's program goes like this:
Foolproof Customer Service Strategies (That Only A Fool Would Try!)
Ever notice how customer service varies from store to store? You walk into some stores, and before you can say "Buzz off!" a salesperson asks "May I help you?"
Listening: The Foundation of Communication
Boomerang Customers- What You Might NOT Think Brings Them Back!
With all of the calendars and PDA's and lists I make I recently did a really dumb thing. I forgot my best friend's birthday and her anniversary. Both special days are back to back and I forgot both of them. After being friends for twenty years I feel old and stupid!
Cheap To Keep
You've heard it all before when it comes to stats about customer retention. Acquiring a customer costs five to 10 times more than retaining one. Repeat customers spend, on average, 67 percent more. After 10 purchases a customer has referred as many as seven other people.
How to Deliver Exceptional Customer Service
Having been in business a number of years, I'm amazed at the number of people who don't have the slightest idea of what customer service is. Customer service is not a way of doing things ? it's an attitude.
Making The Most Of Newsletters
Newsletters can be wonderful tools for communicating with your customers or prospects. Because of their format, they're often infused with more credibility than traditional brochures. If your newsletter is little more than blatant self-promotion, however, it's likely to hit the wastebasket before it hits your target's desk.
Minimize The Pain of Check Recovery
$350 million in bad checks are written each and every week. That fact alone makes bad checks a serious problem for American businesses. It is almost inevitable that, if your business accepts checks, you have been affected by this. As well as being stuck with bank fees for depositing a bad check - and the very real possibility that the bad check could impact your bottom line - there is the time, aggravation and cost associated with recovering the funds. It is often the case that recovering the check can incur more in costs than the value of the original debt. Inevitably, many smaller businesses write off bad checks, believing that they cannot afford to pursue the debt. However, there are a number of ways your business can fight back and minimize the pain of bad check recovery.
Automating Your Help Desk Workflow
Do you know you can open, answer, close and report help desk information without human intervention?
Customer Service and The Human Experience
Historically, customer service was delivered over the phone or in person. Customers didn't have many choices, and switching to competitors was cumbersome. Today, these methods are but two of the many possible touch points of entry for any given interaction. With all the options the Internet brings, competition is literally a click away. If, as has been reported, 65% of your business comes from current customers, then in order to stay in business, you best focus on winning the satisfaction and loyalty of those customers.
All of the World of Business Is a Stage
One of the basics of acting taught to me in grade school was the important principle of "staying in character." Staying in character means holding the image and personality of the character you are assigned to portray without letting your own personality leak through.
Dont Forget your Existing Clients
Quest for new clients shouldn't ignore those who pay the bills
It?s Customer Service Stupid: Delivering Customer Service Training That Sticks
"Society is always taken by surprise at any new example of common sense."
Customer Service A Chickens Way
Anyone who knows me knows my favorite fast food restaurant is Chick-fil-A. Aside from the fact their chicken is especially good and I can always get sweet tea, I have a valuable business reason for eating there ? they serve up amazing customer service. And these lessons aren't just served in my nearest location. But in any city, any town, any time I have been to a Chick-fil-A, I have left feeling like the most valuable Customer.
Why Cant Microsoft Make Soft Packaging?
Why is it that Microsoft wants you to buy its product but does not want you to open the plastic case that is welded around the cardboard box? I believe that such packaging along with cockroaches will survive atomic disasters!
Clients?Do You Really Need Them?
Running a successful business takes a lot of energy and there are so many areas that as a business owner you need to pay attention too.
Putting The Service Back In Customer Service
The future of customer service is here. Technology has made seeking out support faster and easier than ever. But, has your digital age company sacrificed true service in the name of automation?
When a Customer Has Done Everything to Get Your Goat
You try to make your customers happy. You sincerely WANT them to be pleased with your products and service. You go out of your way to provide quality and integrity in everything you do.
Difficult Customers - Theres No Such Thing
A couple of years ago I had a call from a Customer ServiceManager working in the paper industry. He wanted me to run aseminar for his team, on "How to Deal with DifficultCustomers".
Attitude of Service
When conducting a training session about customer service, I always spend a fair amount of time talking about attitudes. After all, to be of service, you must develop an attitude of service.
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